Design Education Corresponds Social Responsibility—Regarding to the Social Responsibility of Brand Identity Design
نویسندگان
چکیده
منابع مشابه
Impact of Consumer Social Responsibility and Brand Social Responsibility Image on Brand Loyalty
The present paper focus on ITC notebook and try to understand consumer social responsibility for cause related brand and how their preference level changes with different firm donations, and how this activity leads to brand loyalty in long run. An experimental design with 693 participants was used. The results shows that consumers like cause related marketing campaigns and ready to do extra ef...
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the present paper focus on itc notebook and try to understand consumer social responsibility for cause related brand and how their preference level changes with different firm donations, and how this activity leads to brand loyalty in long run. an experimental design with 693 participants was used. the results shows that consumers like cause related marketing campaigns and ready to do extra ef...
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ژورنال
عنوان ژورنال: DEStech Transactions on Social Science, Education and Human Science
سال: 2018
ISSN: 2475-0042
DOI: 10.12783/dtssehs/esem2018/23891